Page 5 - IFV_Issue 2_Feb_2022
P. 5

Estate News




           Dear Residents


                  s there is a brisk feel to the air
                  early in the morning, it seems as                           debate, irrespective of their educational
           Aif we are gradually moving from                                   level.
           summer into autumn. After the wettest                                It also plays a crucial role in
           rainy season we’ve had in years, with                              emergency   communication   and
           everything  around  us  in  our  gardens                           disaster relief. It is uniquely positioned
           and parks turning the most amazing                                 to bring communities together and
           shades of green, it’s really tempting to                           foster positive dialogue for change.
           spend as much time as we can outdoors,                             By listening to its audiences and
           to enjoy the wonders of nature.                                    responding to their needs, radio services
             Most of us are back at work and the                              provide the diversity of views and voices
                                                      Anna-Mart Steyn         needed to address the challenges we all
           kids have all started the new school
           year. January has literally flown by – it is                       face.
           unbelievable that we can tick off the first   arena where all voices can be expressed,   As we in South Africa have load-
           month of the year and are already in the   represented, and heard, hence why   shedding, there are two things that I
           second month.                     radio is still the most consumed medium   have learned to always have in my home
                                             worldwide today.                 – a battery-operated radio and a torch,
                                              World Radio Day celebrates radio as   actually three things – also fully charged
                                             part of humanity’s history, following the   batteries for these items.
                                             various developments in our society and   The older generation – of which I am
                                             adapting its services to remain relevant.   a part – grew up with stories on the
                                             As the world changes, so does radio.   radio, as well as with very informative
                                             Thus, during the COVID-19 pandemic,   radio programmes. Will we ever forget
                                             for those without Wi-Fi and computers   listening to a rugby match or cricket
                                             or smartphones, radio made it possible   game, relying on the voice of the
                                             to ensure continuity of learning, fight   commentator to bring the game to life?
                                             against misinformation, and promote   We had to wait to hear if a try was scored
                                             barrier gestures, such as the wearing   or a batsman was bowled out.
                                             of masks, hand hygiene and social   When last did you switch off your cell
                                             distancing.                      phone and television, and sit in a chair
                                              Radio is a low-cost medium      and just listened to the radio?
                                             specifically suited to reaching remote   Let’s celebrate the  radio  on the
                                             communities and vulnerable people,   13th of February as one of the best
                                             giving them a platform to join the public   communication instruments invented.










           WORLD RADIO DAY
             Although the month of February is
           renowned for  Valentine’s Day on the
           14th, February the 13th is an important
           day for the radio, as it is ‘World Radio
           Day’, as proclaimed by the United
           Nations, therefore, an ode to the
           resilience of radio.
             A radio is accessible anywhere and   IMAGE: ERIC NOPAN_UNSPLASH
           anytime, and the broadcasts reach a
           wide audience. It presents itself as an


                                                                                    The Villager  •   Issue 2  2022  •   3
   1   2   3   4   5   6   7   8   9   10