Page 16 - IFV June Issue 2025
P. 16

Lifestyle






















































              The ViTaL rOLe OF PaPer BOOks




            The Paper Manufacturers Association of South Africa (PAMSA) has released
            findings from its 2024 survey on book ownership, revealing that 31% of

            respondents own fewer than ten books. However, access to books remains a
            significant challenge for many South Africans.


                  he survey also found that about   literacy  skills  and  fostering  a  reading   PAMSA and Book Dash
                  67% of respondents own 50   culture.                         To be part of the solution, PAMSA has
            Tbooks or less, while 17.4%        The  survey  results  come  at  a  critical   announced its support of the Book
            reported owning more than 100 books.   time, as literacy rates in South Africa   Dash 2025 campaign, an initiative that
            This represents a slight positive shift   continue to face challenges of unequal   aims to make books more accessible to
            from 2022, when 80% of respondents   early learning outcomes and extremely   young readers. Book Dash has already
            said they owned 50 books or less, and   poor primary school literacy, with nearly   distributed over 4.5 million books to
            only 8.6% owned more than 100.    80%  of  Grade  4  learners  struggling   children across South Africa, and creates
              Executive  director  of  PAMSA,  Jane   to read for meaning. Additionally,   books in multiple local languages.
            Molony, says that while there is some   only 2% of children’s books published   Dorette Louw, director of programmes
            improvement in book ownership, the   commercially in South Africa are in local   and operations at Book Dash, says
            numbers still paint a concerning picture.   African languages, despite eight out of   that  according to  National  Reading
            Access to printed books, particularly for   ten people speaking a home language   Barometer 2023, the vast majority of
            young children, is crucial for developing   other than English or Afrikaans.  South African adults agree that reading


             14  •  June  2025  •  The Villager
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