Page 33 - Kyalami Issue 4 2022
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Kyalami Estates Corporate Brand Bible Design 26
3.0 Folder (Inner)
ADVERTORIAL
JB Active is more
than just your regular
sports store. Here,
you will find athletic
luxury made to
meet your needs,
throughout every
stage of your fitness
and sport journey.
AN ALL-ENCOMPASSING EXPERIENCE FOR B Active is a fully-fledged sports goods store
where experiential retail meets technology
in sport. At their one-of-a-kind, innovative
THE SPORTS FANATIC Jstore situated in Fourways Mall, you can enjoy a
3 000m² sports equipment and apparel flagship
multi-brand experience, receive focused and specialised
advice, and have access to premium sports equipment
and exceptional service.
JB Active’s extensive brand and product offering caters
to all stages of your sporting journey, whether you’re a
beginner, elite athlete or a professional. They host over
250 brands in-store, some of which include but are not
limited to Puma, Under Armour, Osaka, North Face, New
Balance, Nike Court, IXU, Babolat, Yonex, NPL, Callaway
and Reef, to name a few.
In addition, this new flagship store has a variety of in-
house services that are conveniently located under one
roof. They include: two golf simulators, a putting green,
a volumental foot scanner, a running simulator, a cycling
simulator, a cricket simulator, professional tennis racquet
stringing, a full cycling workshop, a recovery zone, and so
much more!
"This new flagship store has
a variety of in-house services
that are conveniently located
under one roof."
This never-before-seen concept is a fresh take on sport
retail – this is a multi-brand sporting goods and apparel
store that encourages the customer to get fully immersed
in their shopping experience. Their fully interactive and
innovative approach to sports retailing supports the
modern-day athlete as they navigate their way towards
their destination of greatness.
DPL issue 9 2022 13
12 DPL issue 9 2022 Kyalami Estates • CONNECT • Issue 4 • 2022 31