Page 14 - Waterfall Issue 8 2021

Waterfall News

THE miX CAUsEs A sTiR

The Mix Waterfall sells R100 million during its launch weekend

W aterfall’s latest high-rise residential development, The Mix Waterfall, Adrienne

Hersch
officially launched on 3 July 2021 and 71 units were sold over
two days. Sales were facilitated via the tailor‐made online portal,
while some buyers purchased in person at the sales office in the
Mall of Africa. In total, The Mix achieved sales to the value of over R100 million.
This is due to the combination of a desirable product, and the revolutionary
online platform configured to accommodate buyers during the COvID-19
pandemic, which was accentuated by amended Level 4 lockdown restrictions.

“During the launch weekend of The Mix Waterfall, we were overwhelmed by the
response and managed to reach buyers locally and as far as Botswana, Dubai
and Zimbabwe. The buyer profile comprises a mix of investors and first‐time
buyers. The most popular units were one‐bedroom options, while the two
highly desirable penthouses sold on the spot. Due to the demand across all
unit types, the developers introduced 24 new two-bed duplex apartments and

12 Waterfall Issue 8 2021