Page 23 - Waterfall City Issue 7 July 2025
P. 23

THE HALAAL GOODS
        MARKET IS BACK
        F      ollowing its debut in 2017, the

               Halaal Goods Market has aided
               in the growth and ongoing
               support of small businesses
        with a special focus on locally
        produced goods. The market prioritises
        local over imports and has over 70%
        of its vendors selling products that
        are produced in South Africa. With an
        average of 100+ vendors showcasing, it
        is no surprise that the highly acclaimed
        market has made its mark on visitors
        as an event not to be missed.


        The next edition will be taking place
        at the beautiful, secure outdoor venue
        of Waterfall City Park at Mall of Africa
        from 26 to 27 July 2025.

        The Halaal Goods Market (HGM) is no
        stranger to the ever-evolving climate of
        business and has successfully managed
        to secure its place as one of the
        pioneers in its field. Having maintained
        this reputation as the ‘first of its kind’,
        the market has continued to impress   Although the market and its products   Japanese and a twist on traditional
        patrons with its visible growth and   comply with Islamic law, HGM is   favourites, there’s something for
        unique take on market culture and has   open to avid foodies from all walks of   every palate.
        attracted visitors from all over South   life who simply want to explore the
        Africa across ethnic, religious and   different tastes and flavours that South   Jordaan hopes that she has done
        cultural backgrounds.
                                            Africa’s cultural melting pot has to offer.   her part in promoting the variety of
                                            The market is family-centred with large   halaal food in South Africa, as well
        Inspired by local artisan markets   seating areas, kids craft activities and a   as being instrumental in supporting
        and the street-food scene, HGM was   play area.                         small, locally owned businesses.
        established eight years ago by Fehmida                                  “I want the market to be known as
        Jordaan. “More than anything else, we   The market stallholders have taken   the place to come and hang out, eat,
        want to support and promote unique,   the flavours of the world and added   socialise and most of all, to support
        local entrepreneurs who are building   the halaal touch. From Korean to   small businesses.”
        businesses from conceptualisation to
        reality on their own. These businesses
        are the heartbeat of our economy, and
        they employ people,” explains Jordaan.
                                                                   Event Details:
        While the concept of halaal (lawful)                       26 and 27 July 2025
        is usually associated with food,                           Saturday 10:00 – 22:00
        Jordaan explains that it applies to all                    Sunday 10:00 – 18:00
        aspects of a Muslim’s life – including                     Entrance fee:  R30 per person, under 12s enter free
        dress, grooming, and finances. “HGM                        Waterfall City Park, Mall of Africa
        incorporates the wider notion of halaal,                   Buy tickets at www.halaalgoodsmarket.co.za
        so you’ll find a lot more than just food                   Facebook: HalaalGoodsMarket
        here. That said, as a South African                        lnstagram: HalaalGoodsMarket
        market, we have products sold by small                     admin@halaalgoodsmarket.co.za
        businesses of all religious persuasions,”
        says Jordaan.


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