Page 19 - EngineerIT December 2022
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AUTOMATION



                                                                                  significant industry expertise as well as
                                                                                  German technology knowledge, backed
                                                                                  by his experience of European business
                                                                                  methods and requirements.
                                                                                  Be customer centric
                                                                                  Any business owner knows that
                                                                                  all the innovation and expertise in
                                                                                  the world means nothing without
                                                                                  a willing customer. Companies that
                                                                                  put the customer above everything,
                                                                                  put themselves on the best path to
                                                                                  success, from understanding consumer
                                                                                  needs and attracting their attention, to
                                                                                  personalising product solutions that cater
                                                                                  for their changing circumstances.
                                                                                    Supplier of industrial automation
                                                                                  and networking equipment Allpronix is
                                                                                  one such company that strives to lead
                                                                                  the industry in advanced technology,
                                                                                  quality and affordable instrumentation,
                                                                                  while ensuring that customers are
        The power of passion                                                      provided with products that are aimed at

        When people enjoy what they do, it is easier to stay motivated. This is why having   their specific, unique requirements and
        passion is so important as a motivator for entrepreneurial success. At Oculus   business processes.
        Operational Innovation, a specialist supplier of complete operational control centre   Philip Woods, events director: business
        solutions, the passion to deliver integrated visual solutions is evident. Having identified   and technology at RX Africa says: “We
        a gap in expertise within the dedicated control room industry, the company has grown   are proud to showcase many of Africa’s
        from a team of three in the early 2000s to an integrated, multi-disciplined, specialised   most forward-thinking entrepreneurs at
        team of twenty, focusing on innovative mission-critical control room solutions.   The Africa Automation Technology Fair
                                                                                  2023 and Future Manufacturing Africa
        Knowledge is king                                                         Trade Fair and Summit, all of whom
        A thorough understanding of a niche market or industry is another critical element of   are tapped into the disruptive future
        entrepreneurial success, as it helps a business to stay up to date with new trends and   of manufacturing, automation and
        an evolving landscape. For family-run business Powder-Lak, a leading manufacturer   technology. We look forward to welcoming
        of powder coatings in Africa, this knowledge came from its German founder, who has   both visitors and exhibitors alike to the co-
                                                                                  located shows and are confident that they
                                                                                  will extract great value by exploring the
                                                                                  latest trends and opportunities, engaging
                                                                                  with new buyers from across the continent
                                                                                  and beyond, and making lucrative business
                                                                                  connections.”                 n


                                                                                  References
                                                                                  1.  https://www.engineeringnews.co.za/article/
                                                                                    innovative-funding-solutions-needed-to-
                                                                                    unlock-manufacturing-growth-2022-11-07
                                                                                  2.  https://www.iol.co.za/business-report/
                                                                                    companies/a-tangible-look-at-how-
                                                                                    investment-in-the-manufacturing-sector-
                                                                                    can-create-hundreds-of-thousands-of-jobs-
                                                                                    3489d818-604f-47e9-9ea6-501e02128322

                                                                                  To register or for more information,
                                                                                  please click here.


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