Page 17 - Cornwall Issue 2_2023
P. 17
BUSINESS
WHY LOVE IS SO
IMPORTANT IN
BUSINESS
BY CHERYL MULLER
ith the 14th February traditionally and respected for our hard work, it’s easier to stay
being Valentine’s Day, it made focused on our goals and perform at our best.
sense for me to focus my themes
in February on Valentine, which Ultimately, love in the business context helps to
Wis a celebration of love and create a strong and lasting relationship between
romance in many regions of the world. But what is business owners and their customers, colleagues
love in the business context? After giving it some and partners. It allows us to create an environment
thought, I realized that love and business are not where everyone feels valued and respected, and it
such a strange combination, but rather a reality for helps to create an atmosphere of collaboration and
many successful business owners. Let’s explore why. innovation.
The relationships we have with our customers, Something I learnt many years ago from a very wise
colleagues and partners can have a significant impact and learned friend, Rev Milton Martin, is that you
on the success of a business.When we love what we don’t have to like everyone, but you must learn to
do, it can be infectious. When we are passionate love everyone. So, don’t be afraid to show some
about our work, it’s easier to be inspired and love in the business context – it could be the key to
motivated. We can take ownership of our tasks, be success!
more creative and innovative and take risks to move
our business forward. TOOLS TO REBUILD LOVE
WITHIN TEAMS
Love in the business context also encourages Lately I have been helping business owners to
collaboration and communication. When we are recreate strong and lasting relationships within
passionate about our work and the people around teams, which seems to have been negatively
us, we’re more likely to be open to ideas, listen to impacted by the Covid lockdown and working from
others, and work together to come up with the best home for the past two years. I use a very simple
solutions. This kind of collaboration can help to on-line assessment which takes 10 – 15 minutes
create a strong and healthy work environment where to complete. The individual receives a full report,
everyone feels valued and respected. helping them to understand their own behavioural
preferences, how they can use their strengths to
At the same time, it is important to remember that have a greater impact on the business and how
love in the business context is not a one-way street. to better connect with their colleagues, suppliers
It’s important to show our customers, colleagues and and customers. I follow this up with a half or full
partners that we care about them and their needs. day team building session where I help the team
This means taking time to get to know them and to understand each other better, how best to
their businesses, and really listening to their ideas, communicate with each colleague based on their
challenges and feedback. It’s all about them if we preferences and how to use each team member’s
want to develop trust. strengths. It’s all about better connections – we know
how frustrating a poor phone connection can be,
Love in the business context can also be a great and it is the same in teams when we are unable to
source of motivation. When we feel appreciated connect with one another.
Here is a link to a radio interview where Mike Anderson (CEO of NSBC) talks about
this blog: Love in a Business Context. Click HERE
If you want to take some ACTION, reach out to your nearest ActionCOACH business
coach today for a free coaching session. Click HERE
cherylmuller@actioncoach.com | Business Coaching
076 979 0604
ActionCOACH - Real People, Real Results
Cornwall View • Issue 2 2023 15
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