Page 31 - Kyalami Issue 4 December 2024
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Kyalami Estates Corporate Brand Bible  Design  26
                                                                 3.0  Folder (Inner)
                                                                                       BOOKS MATTER

               n this digital age where screens   devices can add up over time.
               dominate daily life, the idea
               of reading a physical book,   BOOKS HELP TO DIGITALLY
               magazine or newspaper may    DETOX
               seem old-fashioned. The Paper
          IManufacturers Association of     Addiction expert Dr Anna Lembke, in her
          South Africa (PAMSA) suggests that   article entitled Constant Craving: How
          reading paper-based material can be   Digital Media turned us all into Dopamine
          compared to maintaining a healthy diet.  Addicts, says that our smartphones are
                                            making us dopamine junkies, with each
          Jane Maloney, executive director of   swipe, tweet and like feeding our habit.
          PAMSA, says that just as a balanced   We’re forever ‘interrupting ourselves for a
          diet is vital for our physical health,   quick digital hit’.
          so print and paper provide benefits
          that nourish the mind in ways that   Opting for a magazine or paper book over
          digital formats can’t. “Reading paper   digital content can help mitigate digital
          books feeds the mind through a more   overload, much like avoiding sugar or
          captivating experience, where readers   alcohol can curb unhealthy cravings.
          can absorb ideas and develop a deeper   TIPS TO GET YOU READING MORE
          understanding of the material,” she   PAPER BOOKS
          explains.
                                            Read at regular intervals: Carve out ten
          Digital platforms are notorious for their   minutes each day to read a magazine,
          distractions such as adverts, hyperlinks   newspaper or novel. You can even read
          and notifications that draw our focus away   while enjoying breakfast or lunch, or treat
          from the core content. In contrast, paper   yourself to coffee and cake with a book as
          books provide an uninterrupted reading   your date!
          experience, allowing for deep engagement
          with the content. People benefit from   If you’re a new reader, opt for bite-size
          the more deliberate pace of reading   reading: Large, hardback books can be
          paper-based material, which enhances   daunting, so opt for short, ‘snackable’
          the understanding and retention of   ones. It’s a great way to feel a sense of
          information. This is attributed to reduced   accomplishment when you finish them.
          distractions and the physicality of paper,
          which enhances spatial awareness and   Discover the pleasure of your favourite
          allows for pen-to-paper annotations. An   topic: Most people have a favourite meal
          article in Psychology Today entitled The   or treat, so find out what type of reading
          Case for Paper: Books vs E-Readers,   material brings you the most pleasure. It
          states that turning pages in a book   might be fiction in the form of romance,
          creates an ‘index’ in the brain, mapping   comedy or suspenseful thrillers, or non-
          what we read visually to a particular page.  fiction on a range of topics.

          Just as consistent, healthy eating is   Keep ‘reading snacks’ in your car,
          key to physical well-being, regularly   handbag or laptop bag: While waiting in
          reading paper books cultivates strong   a queue, doctors’ rooms or sitting in the
          mental habits such as concentration,   car, most of us will reach for our mobile
          memory and critical thinking. Eating   phones and scroll mindlessly through
          isn’t just about nourishment; it’s also   social media platforms. Instead, make
          about savouring taste, texture and smell.   sure you have a book or magazine on
          Reading paper books appeals to our   hand to while away the time and feed your
          senses in a way that digital books fail   mind.
          to do. It has something to do with the
          sensation of running our hands over a   Include variety if you’re already a big
          beautifully illustrated or embossed cover,   reader: If you love fiction, challenge
          or leafing through the pages. There is also   yourself to give non-fiction a try. You
          the appealing smell of a new novel, or   might find that topics of a different nature
          even yellowed ageing parchment.   create a more balanced intellectual ‘diet’.
                                            Similarly, if you prefer reading in a digital
          PAPER BOOKS ARE AN                format, which
          ‘ORGANIC’ CHOICE
                                             offers convenience and accessibility, add
          Paper books store carbon and since   a paper book once in a while to offer a
          paper is derived from wood, it acts as a   well-rounded counterbalance.
          carbon sink, storing the carbon dioxide
          absorbed by trees during their growth.   Bring and share: Just like we bring a plate
          This sustainable cycle continues as   of eats to a social gathering, take along
          harvested trees are replaced with new   a book that you think a friend may enjoy.
          saplings, ensuring that wood and paper   You can also donate books to a charity
          remain renewable resources.       shop or second-hand bookstore.
          Digital devices are often considered ‘eco-  Jane Moloney concludes: “From my own
          friendly’, however e-readers and tablets   experience, I find that paper books truly
          require significant resources to produce,   nourish my mind. They help me relax,
          and irresponsible disposal contributes   disconnect and escape into another
          to electronic waste. Additionally, the   world. In an  ‘always on’ world, books
          energy used to power and recharge digital   remain my healthiest choice.”


                                                                                                   DPL issue 9 2022  13 29
                                                                                  Kyalami Estates • CONNECT • Issue 4 • 2024
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