Page 25 - Landscape SA Issue 107
P. 25

bUSINESS FEATURE


           GROW yOUR PEOPLE



           TO GROW yOUR bUSINESS












































           According to Zig Ziglar:           investment. There is no question about it, it   Invest  in  developing  yourself  and  your
           “You don’t build a business;       pays to invest in your people and keep them   teams’  leadership  and  management
           you build people and then          engaged and enthusiastic.          skills. Whether you’re an aspiring, new or
                                                                                 seasoned leader, you need to have vision
           the people build your              Yet, why do so many companies not do   and get the job done whilst bringing out
 www.malanseuns.co.za                         this and so fail to live up to their planned   the best in your staff.
           business”.                         growth expectations?
                                                                                 But what makes a good leader?  A leader
                                              Marcos highlights that there are three main   has to have a positive mindset and be able
               he truth is that the success of a   barriers to growth and many of them can   to lead the way, have a compelling vision
               business is not just about having   be solved by having the right people with   and growth mindset and create a positive
           Ta great product or service, it is   the right skills:                culture of learning in the business.
           also about the people who work in the   •  Leadership development
           business and if you do not grow those   •  Infrastructure that can’t be scaled   Regardless of what industry or business
           people then your business will not grow.  •  Poor and ineffective marketing.  you are in, you need to see yourself as more
                                                                                 than just, for example, a retail nursery or
           Investing in your team is probably one of   As a business owner or leader, it is critical   landscaping business – every company
           the best investments you can make as a   to stay on top of these elements and to   should also be a training ground where
           business leader.  If you want to grow your   build your development plan around them   your staff learn new skills that improve
           business five or ten-fold, you need to start   to ensure that you keep growing and your   them as individuals and ultimately add
           by growing your staff by the same amount   business keeps growing.    value to the company.
           – and that does not mean increasing the
           size of your staff – it means growing them   Leadership development   Business owners or leaders also need to
           as individuals.                    Leadership development will ensure that   invest in their own skills to become more
                                              the leader’s competence and ability isn’t the   versatile and effective.   They need to be
           According to Daniel Marcos of the Growth   root cause of poor performance of a team   able to make decisions – even if all the
           Institute, studies have shown that companies   and thus the business.  Great companies   critical data is not available; they also need
           that invest in the training and education of   have great inspiring leaders, whom people   to be able to manage conflict and reduce
           their people have seen a +300% ROI on this   follow because of their vision and purpose.  drama (especially in family run businesses).
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                                                                                           Landscape SA • Issue 107 2021    23
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