Page 47 - SilverLakes_Issue 5_2022

NATURE

1. LEVERAGING ENTERTAINMENT was a dead one, but now I save them and “That’s why everything I do – every video,
“We live in a fast-paced world where don’t kill them’. This is what we’re looking every series, every interview, every public
whatever is the loudest, flashiest or most to achieve – converting the unconverted. demonstration, every training session – is
entertaining will get the attention of the There’s no point adopting an approach all about bringing people to a place where
general public,” explains Dingo. Empowered that caters to those with an affinity for the they will see these animals in a different
with this knowledge, Dingo and his team natural world, we need to be bringing in a light and where a connection can be built.”
have created captivating wildlife videos whole new audience.”
through the Dingo Dinkelman YouTube 3. COLLABORATION
channel, gaining millions of views and 2. CREATING A CONNECTION Dingo understands that no real impact
amassing more than 400 000 followers “Conservation for me is all about one thing: can be made in conservation without
around the globe. building a connection between animals and drawing on the existing pool of knowledge
people. If you can get a person to build a and resources while working towards a
“Over 75 million people have viewed our meaningful connection with an animal, common goal.
videos over the last three years and the whether it’s through an online experience,
majority of comments we have received a show, or a live encounter, you can “True conservation can only be achieved
from these viewers are along the lines of basically guarantee the security of animals by a collaboration of wildlife individuals
‘I once hated snakes; now I respect them’ whenever that person is involved going and entities that recognise that they all
or ‘I once thought the only good snake forward,” says Dingo. have a unique and recognised role to

INTRAMUROS JUNE 2022 | 45