Page 19 - LandscapeSA_122

BRANDING FEATURE

INTERNATIONAl POSITEC

GROUP NOW IN SA

The brands include WOrX, CaT, KrESS and WESCO, all of
which have an extensive range of power and garden tools.

ositec SA has set up offices in Rivonia
and Pretoria, establishing its operation in
PSouth Africa to manage its four main key
brands. Kress will be overseen directly to the
trade by Positec, CAT is on offer at all Builders
Warehouse branches and Makro serviced by
Androware, the popular WORX brand’s new
distributor will be Brandroid Pty ltd, and the
Wesco distributer will be announced shortly.
“Our new Positec team has done
exceptionally well and we are ready to trade
with all the professional quality brands, plus
the innovative new products across all the
brands and an exciting range of accessories,” Greg de Villiers
said Positec SA regional director Greg de
Villiers. “We will also soon be starting our
new marketing campaigns, launching and
introducing new brands and a host of exciting
new products, so watch this space!”
The Positec Tool Corporation, or simply
Positec, is a manufacturing company that
specialises in the production of power
tools and lawn and garden equipment. The
company’s corporate headquarters are in
Suzhou, China and the head of its North
American division is in Charlotte, North
Carolina.
“We don’t just talk about social
responsibility, we live it.” says Don Gao, CEO
and Positec founder. “Although companies
are certainly in business to make a profit,
I believe that profit alone cannot inspire a
company to become a great enterprise. There
must be something else - a higher calling
of responsibility to the people and to the
planet that gives life meaning. Whether it is
designing products that are safer, seeing the
value in each employee, being a good citizen
in our community or minimising our carbon
footprint, it is all part of our shared dream to
build a truly sustainable company.”

Leading Brands WORX, CAT®, KRESS, and WESCO
about Positec Tool Corporation
Positec Tool Corporation manufactures lawn, garden and
power tools under the WORX®, Rockwell®, Kress, Wesco, Positec SSA: Contact Greg de Villiers on 081 030 8944 or email him on
and CAT® brand names. WORX and Rockwell tools are a Greg.deVilliers@positecgroup.com
part of the Positec group of companies, which have been www.worx.com
designing, engineering and manufacturing power tools www.worxtools.com
since 1994. Positec Tool Group markets and distributes its www.catpowertools.com
WORX yard and power tools and Rockwell power tools to www.kresstools.com
home improvement retailers throughout the US, Canada www.wesco-tools.com
and now South Africa. Since its founding in 1994, Positec
has achieved industry-leading growth and employs 6,000 Positec Marketing email
people in more than 30 countries. For more information, visit marketing.za@positecgroup.com
www.positectoolgroup.com
Trade inquiries welcome n

Landscape SA • Issue 122 2023 17