Page 21 - Waterfall City Issue 4 April 2024
P. 21

Thula-Tu
                                                                                       Fikile Sokhulu

   The Bam Collective
                                 Michael Ludwig
                                                            All Runway Images by Eunice Driver Photography | Official SA Fashion Week Runway Photographer

        pleating can be used to create intricate   epitomise tailored craftsmanship and   “These ventures allow us to share
        creations with a commanding presence.   effortless style.               skills and insights, open unexplored
        His collection is followed by collections                               business opportunities, and ultimately,
        from Franc Elis and Thando Ntuli, the   A flourishing finale will close the   extend the sphere of our respective
        2022 New Talent Search winner, with her   second day with leading beauty house   creative visions for a clean fashion
        Munkus label.                       L’Oréal Paris bringing a stellar cast of 30   future beyond our familiar borders,” she
                                            celebrities to the SAFW runway for the   says.
        The fourth edition of the exciting   country’s first “Walk Your Worth” tribute
        Fashion Bridges – I Ponti della Moda   to women’s empowerment, featuring   The three Mozambican designers who
        collaborative project with the Italian   a collection by Birgit Gibbs of Biji la   will participate at SAFW this season
        Embassy in South Africa, will showcase   Maison de Couture.             are Sania Bacar, who will show with
        South African designer Lezanne Viviers’                                 GugubyGugu, Ezokheto, and E_Mania,
        earth-conscious VIVIERS Collection   “As a feminine and feminist brand,   as well as Shaazia Adam and Omar
        and a young Italian designer. Viviers   we continue to champion women’s   Adelino, who will join South Africa’s
        completed a mentorship programme    empowerment and are thrilled to have   Leon Von Solms, and Sun Goddess for
        with Polimoda Fashion School in     women of this calibre grace the L’Oréal   the grand finale.
        Florence in 2023.                   Paris runway,” says Burkhard Pieroth,
                                            President of Sub-Saharan Africa for   “The future of fashion in Africa hinges
        Leemisa Tsolo, Head of Asset and    L’Oréal Paris.                      on the identification and generation
        Property Management – Retail at Attacq                                  of opportunities for emerging talents
        Limited, owners of Mall of Africa, says   The final day will open with a vibrant   who transform their creativity into
        they are thrilled to collaborate with SA   group of womenswear entrepreneurs.   unique forms of expression, acting as
        Fashion Week as they recognise the   They are Cape Town-based swim and   catalysts for a new way of viewing the
        growing trend among their consumers   resort wear label Beach Cult, and Isabel   world and influencing its development.
        to embrace a modern, distinctly African   de Villiers and Lesley Witter of Heart   The bridge we are building between
        fashion ethos.                      and Heritage, who also head up the   MFW and SAFW stands as proof of
                                            collaborative local designer retail space   the capacity and ingenuity these two
        Cape Town-based designer Helen      Convoy.                             platforms display toward crafting a
        Gibbs’s 2024 Helon Melon collection                                     new method and vision for showcasing
        will reflect a palette of gentle colours,   According to Booyzen, SAFW believes   Africa to the world,” says Mozambique
        reminding us that softness is all we need   regional and intercontinental   Fashion Week Chief Executive Vasco
        to remember as we change seasons.   collaborations, such as the Fashion   Rocha.
        She is joined by SAFW stalwarts and   Bridges project with the Italian embassy,
        industry darlings: menswear designer   as well as the designer exchange with   Limited tickets for sale on Quicket
        Ephraim Molinguana of Ephymol and   Mozambique Fashion Week, are critical   Please contact
        Hangwani Nengovhela of the Rubicon   in working towards a responsible   zebrasquare@global.co.za for media
        womenswear label, both of whom      fashion industry.                   accreditation and queries.


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