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Waterfall News

             MALL oF



             AFRICA BRINGs


             soUTH AFRICAN


             FAsHIoN HoME




             KOOP STUDIO – A START-UP HUB FOR


             BRIGHT YOUNG DESIGNERS































             Find the freshest local fashion collections at the recently-opened KOOP Studio pop-up hub in the Mall of
             Africa where at least twelve up-and-coming new signatures will be featured over the next four months.
             Store Manager, Palesa Moreko (right) and Sales Assistant, Kabelo Rangaka (left) will show you around.
            H       ave you always wanted to    development of a vibrant local      and hip and happening street wear


                    express your uniquely south
                                                                                    from signatures Bi Parel and BLvNK.
                                                design culture as director of south
                    African flair for fashion and
                                                the past 23 years, KOOP studio will
                    support local designers but   African Fashion Week (sAFW) for   To ensure that you make a top to
             found it hard to find them tucked   be home to twelve collections up to   toe statement, the heady mix also
             away in far-flung studios in semi-  December 2020. These collections will   includes proudly south African
             industrial areas, off the beaten track?   be interchanged regularly to ensure   luggage brand, There and Back, as
             Now, you need go no further than   ongoing variety and excitement.     well as a range of patterned scarves,
             the Mall of Africa to find some of                                     blankets and accessories showcasing
             the freshest local signatures at the   FRoM sERIoUsLY sMART            each of the participating designers’
             recently-opened KOOP studio, a     To CAsUAL ANd CooL                  distinctive prints and patterns.
             pop-up hub where designer start-ups   Amongst others, these brands range
             can gain direct access to a large and   from gorgeous women’s occasion wear   MaXhosa’s sUCCEss
             affluent market amongst the buzz   from Ezokhetho - Isizulu for “carefully   The opening of the KOOP studio
             of a glamourous shopping centre.   chosen as being the best or most    pop-up hub follows the enormous
                                                suitable” - which aims to tell African   success that brilliant designer,
             A collaborative venture between    stories using fabric, and Watermelon   Laduma Ngxokolo has experienced
             seasoned retailer, sandy rogers and   social Club’s range for both men and   with his Maxhosa knitwear since
             industry stalwart, Lucilla Booyzen,   women, to Dope Motherhood’s lounge   opening a small store on the lower
             who has been spearheading the      wear with sass for modern moms,     level in the Mall of Africa in 2018.

             12  Waterfall Issue 9   2020
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