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Within a year, the appetite for contemporary, yet uniquely African, be streamed digitally over three
Ngxokolo’s signature xhosa-inspired fashion identity. This, and the fact days from 22 – 24 October 2020.
modern knits was so voracious that the that we are acutely aware of the need
brand recently relocated to a flagship to stimulate the local economy, and This will be followed by the sAFW
store on the upper level of the mall and local job creation, lies at the heart of Trade show in the mall’s Crystal Court.
Ngxokolo has since become one of the our strategy,” Clampett explains. More than fifty designers of mens- and
centre’s high-profile brand ambassadors. womenswear, as well as accessories
PARTNERING WITH sAFW ranging from footwear and handbags
AFRICA’s FIRsT PoRT oF In line with tailoring its merchandise to costume jewellery and millinery will
CALL IN JoZI FoR LoCAL mix to support local brands, the be featured, from 1 – 3 November 2020,
FAsHIoN dEsIGN Mall of Africa has also recently and the sAFW Pop-up shop, where
Mall of Africa is firmly on track to become become sAFW’s new host. The fashion lovers will be able to interact and
the continent’s premier destination for three-year partnership will kick buy directly from all the participating
top local design, says Michael Clampett, off in October 2020 with the designers, will be open from 27 – 29
Head of Attacq Limited’s Asset and staging of south Africa’s first hybrid November 2020, also in the Crystal Court.
Property Management - retail Division. designer collections showcase.
The Koop studio factory is based in victoria
yards Lorentzville (together with The Faktory),
“Maxhosa’s success confirmed Twenty-six virtual runway shows where they design and manufacture the
our conviction that consumers are featuring collections shot at products. The studio is also where some of the
increasingly wanting to express a different locations in the mall will designers work from.

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