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INDUSTRY, TECHNOLOGY, PRODUCTS AND INNOVATION



        Make connections that matter at                                           person, face-to-face experience.
                                                                                    “Exhibitions in the modern world
        Electra Mining Africa 2022                                                remain incredibly relevant,” explains
                                                                                  Hefer. “Even with the growth of the
                                                                                  digital age, human beings are gregarious
                                                                                  and social by nature, they need personal
             fter two years of restrictions,   “When it comes to invigorating the   contact. Face-to-face interaction facilitates
             exhibitions and events are now   South African economy following the   the building of relationships and trust, live
        Asuccessfully re-opening globally    effects of the global pandemic, facilitating   demonstrations engage the senses and
        and the good news for local industry is   the right connections will be key,” Hefer   networking and collaboration between
        that Electra Mining Africa will be going   notes. “Electra Mining Africa is a trade   industry professionals can take place.”
        ahead as a live, in-person event this year.   show that provides the ideal platform for   Those interested in exhibiting
        Several other exhibitions have taken   buyers and sellers to connect, for industries   at Electra Mining Africa 2022 can
        place over the last months with excellent   to come together, and ultimately, for our   contact the organisers to discuss
        results being reported by all involved.    country’s growth and development to   options available that suit individual
           With over 75% of exhibition floor   receive the boost it needs.”       business needs. Exhibiting provides
        space already sold, exhibitors are     Face-to-face interaction has been   the opportunity for sales and brand
        eager to get back to the face-to-face   greatly missed in the exhibitions and   exposure, and to network and
        environment and to the business and   events industry. Although online    collaborate with other industry
        trade opportunities that Electra Mining   events and virtual exhibitions filled   professionals.
        Africa offers. For the past five decades,   the void and created an environment
        the event has built a strong reputation   where buyers and sellers could engage   For further information,
        for its ability to effectively connect   remotely, these fell short of the in-  visit www.electramining.co.za
        people and industries, buyers and sellers.
           Hundreds of exhibitors are ready
        to showcase their latest innovations,
        technology, products and services
        at Southern Africa’s biggest mining,
        electrical, automation, manufacturing,
        power and transport trade exhibition.
        This year’s event is being eagerly awaited
        by the collective industries.
           “We are excited and we are ready.
        We have been working hard behind the
        scenes to deliver a show in 2022 like no
        other,” says Charlene Hefer, portfolio
        director at Specialised Exhibitions, a
        division of Montgomery Group. “For the
        past year we have been connecting with
        our partners, integrating latest exhibition
        trends and technologies, and planning
        exciting new features to mark the show’s
        50th anniversary.”














                         Contact Tarryn Bester for all your advertising requirements -
                             Cell: 072 265 6579 Email: tarrynb@eiapublishing.co.za







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