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INDUSTRY, TECHNOLOGY, PRODUCTS AND INNOVATION



        A new mobile-first era for                                                mobile solution and will also benefit
                                                                                  from consulting and advisory services
        employee-company engagement                                               throughout the complete employee
                                                                                  communications journey. “The solution
                                                                                  can be company branded, it’s zero-rated
                                                                                  and is accessible across all mobile devices,
              t a time when companies        office-based colleagues.             including 2G-enabled ones, to provide a
              need to ensure that employee     The benefits of employee           rich experience for staff,” adds Mzimba.
        Aengagement is inclusive of all      engagement, when it is done right,     Proving its importance on a global
        staff at various locations, the platform   cannot be argued. According to research,   scale, Wyzetalk is currently used by
        to leverage is one that is in each staff   approaching employee engagement as a   more than 30 blue chip clients across
        member’s pocket: their mobile phone.   business strategy reduces absenteeism   five continents, engaging over 700 000
        According to DataReportal, at the start   by 41%, while increasing productivity by   employees daily. “Aside from boosting
        of 2022 South Africa’s population of   17% and profitability by 21%.      engagement, our digital employee
        60.4 million had 108.6 million mobile                                     experience solution automates critical
        connections, putting the mobile      How mobile reimagines                business processes, upskills employees
        penetration rate at near 180%.       engagement                           through digital learning, and improves
           “Clearly, we are a mobile-first nation,   A partner of Vodacom Business, Wyzetalk   efficiencies and productivity for the
        meaning mobile tech holds the key    is a fully managed company-employee   businesses we serve, including Anglo
        to effective employee engagement,”   experience platform accessible on all   American, Woolworths, the Shoprite
        says William Mzimba, chief officer   mobile devices. Through the partnership,   Group, Sasol and others spanning many
        for Vodacom Business. This thinking   businesses can rely on the continued   business sectors,” says Gys Kappers, CEO
        underpins the exciting new partnership   maintenance and updating of the   for Wyzetalk.
        between Vodacom Business and
        Wyzetalk, a homegrown brand that is
        making waves both locally and abroad
        for its innovative mobile employee
        engagement app.

        Why rethinking engagement is
        paramount
        The pandemic has made office time for
        a full staff complement a thing of the
        past. As a result, finding innovative ways
        to reach out to all staff – to connect,
        check in, collaborate and share vital
        information – has become crucial for
        businesses. When many are working
        from home and in-person meetings are
        not feasible, employees still need to feel
        like their organisation is looking out for
        them. They seek correct and relevant
        information from their company and
        want to feel like they are part of the
        company culture, which can easily slip
        away when it is not nurtured for staff
        across scattered locations.
           However, engagement must be
        consistent and inclusive even outside
        of the context of the pandemic’s
        restrictions. For many companies, huge
        sectors of the workforce are not desk-
        bound and work on site, for example at
        mines or manufacturing plants. For these
        employees, email is not an accessible
        platform for engagement as it is for their



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